Showing posts with label metrics. Show all posts
Showing posts with label metrics. Show all posts

February 21, 2011

New Users

New users metrics show you how effective your marketing is, to increase this number you could:

  • rename the application 
  • write a good marketing description
  • improve the promotional images
  • have your friends to write favorable reviews 
  • have friends post 5-star ratings
  • promote via Facebook and Twitter
  • improve viral marketability of the app

February 19, 2011

Sessions

This is one of the most important metrics, the growth in the graph over time shows that users keep on using the application. Related to this is the “Session length” which is specific to your application. If your application is a game, you would expect very long sessions, if it is a quick reference app you would expect short, but hopefully frequent sessions.

Uki's Google Java Technology blog